Goals & Strategy

Company Strategy

The purpose of DN Agrar is to produce, cultivate, and distribute agricultural products to meet the demand of consumers. These products, include crops, livestock, dairy products, and other agricultural commodities.

The goals of DN Agrar are increasing efficiency, creating shareholder value, and ensuring sustainable production practices. This involves managing resources such as land, water, manure and labor, as well as using technology and innovation to improve yields and reduce costs.

In addition to meeting the needs of clients and consumers, DN Agrar also play an important role in the economy and society as a whole, providing employment opportunities, supporting rural communities, and contributing to the overall food security and well-being of the population.

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Circular agriculture:

Circular agriculture is a holistic approach to farming that aims to minimize waste and maximize resource use efficiency. It is based on the principles of the circular economy, which seeks to create a closed-loop system where waste is minimized, resources are conserved, and products are reused or recycled.

In circular agriculture, farmers use regenerative practices that support soil health and biodiversity, while also minimizing the use of harmful chemicals and reducing greenhouse gas emissions. This includes practices such as crop rotation, cover cropping, conservation tillage, and agroforestry.

Circular agriculture also emphasizes the use of renewable resources, such as solar energy, and the development of circular supply chains that reduce waste and improve resource efficiency. This includes the use of local and regional food systems, the adoption of innovative technologies, and the creation of new business models that support circular agriculture.

By adopting circular agriculture practices, we can help to address some of the major challenges facing our food systems, including climate change, biodiversity loss, and food waste. It offers a path towards more sustainable and resilient agriculture systems that can provide healthy, nutritious food while also protecting the planet.

Manure:

In addition to composting, circular agriculture also promotes the use of manure as a source of renewable energy. Manure can be used to generate biogas through a process called anaerobic digestion, which produces methane that can be used to generate electricity or heat. This not only helps to reduce greenhouse gas emissions but also provides a source of renewable energy for farms and local communities.

Composting Manure:

Composting cow manure is a common practice in circular agriculture, as it can transform the manure into a valuable soil amendment that improves soil health and supports plant growth. Cow manure is rich in nitrogen, phosphorus, and other essential nutrients, making it an excellent source of fertilizer for crops.

Our long term perspective is to produce the highest quality milk while prioritizing the well-being of our cows, the sustainability of our farm, and the health and satisfaction of our customers. We are dedicated to treat our cows with the utmost care and respect, providing them with a comfortable and natural environment, and using responsible farming practices to minimize our impact on the environment. Our goal is to deliver safe, nutritious, and delicious dairy products that exceed our customers’ expectations, and to continuously innovate and improve our processes to ensure the highest standards of quality and safety. We are committed to build long-term relationships with our customers, suppliers, communities, and shareholders, and to create a culture of transparency, accountability, predictability and excellence within our organization.

Our key priorities include:

  1. To produce the highest quality milk while prioritizing the well-being of our cows.
  2. Implementing innovative farming practices that promote soil health, biodiversity, and carbon sequestration.
  3. To cultivate and harvest high-quality, sustainable, and nutritious crops that nourish our customers and support the health of our planet
  4. Supporting our farmers and employees through education, training, and fair compensation
  5. Building strong relationships with our customers, suppliers, and partners to promote transparency and accountability throughout the supply chain.
  6. Investing in research and development to continuously improve our products and processes.
  7. Embracing technology and data-driven decision making to increase efficiency and reduce waste.

Through these efforts we aim to become a leading agriculture business that is recognized for its commitment towards sustainability, innovation, and social responsibility and quality of food.

Company Goals

The specific goals of DN Agrar include increasing efficiency, promoting sustainable agriculture practices, and ensuring the quality and safety of our products supported by motivated and engaged teams, while delivering to our promises for achieving the financial targets.

Improving sustainability: Agricultural businesses must be sustainable over the long term, which means minimizing negative impacts on the environment and ensuring the viability of the land and resources used. Practices like crop rotation, soil conservation, and reducing chemical inputs contribute to achieve this goal.

Enhancing productivity: DN Agrar needs to be efficient to stay competitive, so improving productivity is a key goal. This involves investing in new technologies, optimizing supply chain management, digitization, date-driven, and staff training.

Diversifying products and markets: Agricultural businesses can be vulnerable to fluctuations in demand and weather patterns, so diversification can help mitigate risk. This involves growing different crops, exploring new markets and/or expanding into value-added products such as organic produce or specialty crops.

Increasing profitability: This is the most important goal of any sustainable company. Maximizing profits can be achieved through several actions such as optimizing crop yields, reducing costs, exploring new markets, increasing the production of milk, and diversification.

Building strong relationships: Building strong relationships with suppliers, customers, and local organizations is crucial. This can help DN Agrar gain access to new markets, find new suppliers, and build a loyal customer base.

Rusu Mircea Marian

Marian is graduate of the “1 DECEMBRIE 1918” University of Alba-Iulia – Faculty of Sciences, Specialization Cadastre, and is professionally authorized, starting with 2012, for the realization of the geodesy and cadastre works, category B.

He has been part of the DN AGRAR team since 2009, starting his activity as a topographer engineer. Due to his dedication and the performances accumulated within the company, starting with 2011, he holds the position of Technical Director within DN AGRAR GROUP SA and is responsible for the activity of the Topography Department.

Dan Bogdan Ioan

Bogdan started his career within DN AGRAR, as Head of Farm at SC DN Agrar Berghin SRL, between 2012 and 2017, and starting with 2017 he holds the position of Manager of vegetal production within DN AGRAR GROUP SA.

He is responsible for the organization and planning of the agricultural works within DN AGRAR, for the quality and quantity of the crops that are produced annually, for the processes of treatment and storage of the seed lots, as well as for the coordination of the entire team of agronomists within the company.

He is a graduate of the University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca – Faculty of Agriculture, specializing in Agriculture and holds a Master’s degree in Organic Agriculture, graduated in 2011. He is professionally authorized by ANF, is a grader authorized by CNGSC Romania and is authorized by ITCSM România.

Mihaela Laura Nicula

Mihaela is the Chief Accountant within DN AGRAR, since 2011. She ensures the organization of the financial-accounting activity of the company and she is responsible for the timely fulfillment of the obligations towards the state budget and towards third parties.

She is a graduate of the Babes-Bolyai University Cluj-Napoca and holds a Master’s degree in Accounting Audit. She is professionally authorized as a Chartered Accountant and is a member of CECCAR since 2010.

Before joining DN AGRAR team, Mihaela was a legal loans analyst and a member of the loan approval committee within a banking institution, as well as an economist in a company with a similar profile.

Ștefan Gabriel Țico

Gabriel holds the position of Economic Director within DN AGRAR, since 2008.

“Being at the beginning of the road, DN AGRAR offered me the opportunity to develop professionally, together with a young and motivated team, which had a bold goal: to become the largest agrozootechnical farm in Romania.”

He is a graduate of the “1 DECEMBRIE 1918” University of Alba-Iulia and holds a Master’s degree in Public Administration.

He is professionally licensed as a Chartered Accountant and a member of CECAR since 2011.

Before joining DN AGRAR, Gabriel was at a company specialized in the processing of ferrous and non-ferrous metals.

Trufaș Adina

Adina is a graduate of the Bucharest Academy of Economic Studies and has a Master’s degree in Audit and Accounting Expertise. Due to her high interest in animal husbandry, she attended qualification courses and has specialized in countries such as Ireland, England, Italy and the USA.

She is part of DN AGRAR team from 2011, starting as responsible of the Lacto Agrar farm.

Due to her involvement, experience and the performances accumulated within the farm, starting with 2015, she is the Manager of Livestock Farms of DN AGRAR GROUP SA.

Hilbertus Peter De Boer

Peter is a graduate of the Faculty of Law and Business Administration at Leiden University, the Netherlands, as well as the financial evaluation and modeling course at the CFI Corporate Financial Institute.

He is part of the DN AGRAR team since 2019, as Strategic Corporate Financial Manager and Investor Relations Manager.

Due to his experience, Peter is responsible for leading the administrative departments of the DN AGRAR group of companies, he is responsible for establishing and implementing HR strategies, as well as the strategy of digitization of the companies within the group, by implementing an ERP system and a management software for agriculture.

From the perspective of the relationship with the investors of DN AGRAR, Peter is responsible for maintaining an efficient, constant and transparent communication, ensuring a long-term partnership with them.

Jan Gijsbertus de Boer

A graduate of the Higher Institute of Agriculture in Groningen and a founding member of DN AGRAR, Jan Gijsbertus de Boer has a large experience in the field of agri-business, accumulated over 20 years.

Arriving in Romania in 2008, he found here the people and the conditions to building a business in agriculture and especially dairy farms.

He put into practice all the knowledge gained in the years of leadership from the farms in the Netherlands and Germany. Thanks to the efforts made, DN AGRAR became in 2022, the largest integrated livestock farm in Romania.

“We are investing because we want to stay here, to sell here, to win together: DN AGRAR and Romania.”

“By listing on the Bucharest Stock Exchange, we wanted to develop through the capital market and, at the same time, to increase investors’ interest in the Romanian agribusiness sector.”